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One specific change to how you work your pipeline, written the week it goes out, against real numbers from real businesses. For people who run revenue from inside the agent they already work in.

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Latest issue

Issue 049 September 20264 min

Retention or reactivation? The reason most founders do neither

You block an hour for sales. You open the CRM. You know what good looks like. At 4:52pm nothing has been sent. This is what is actually happening, and how to design it away.

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